05 / Amplify — GEO Branding & Authority
Link building& digital PR.
Become the brand other sites, and AI engines, talk about. Every link earned, never bought.
- Who it's for
- Brands with strong sites and content but low authority
- What you get
- Earned links, brand mentions and press coverage
- Timeline
- Monthly; results build over [3–6 months]
- Engagement
- Retainer or campaign
- Our policy
- Earned links only. No paid links, no private networks.
01 / The problem
AI engines recommend the brands others talk about.
When AI engines answer a question, they lean on sources they trust: industry media, review sites, communities and well-known lists. If your brand isn't mentioned there, it rarely makes the answer, however good your own site is.
We earn those mentions and links with stories, data and expertise worth covering, and we report every single placement.
Competitors appear in every 'best of' list.
You have few links from sites that matter.
Press and industry media ignore you.
15%
of sources cited in Google's AI summaries were Wikipedia, YouTube or Reddit.
Pew Research Center, 2025 ↗02 / Where AI gets its facts
Where AIgets its facts.
AI summaries lean on a small set of trusted sources. We work on each of them, and report every placement we earn.
Sources cited in Google's AI summaries
What we do for each
- WikipediaAccurate, well-sourced facts that editors can cite. We don't edit Wikipedia for you.
- Reddit and communitiesHelpful, honest participation, always clearly identified.
- YouTubeExplainers your team can publish and own.
- News and industry mediaData-led digital PR worth covering.
- Review sitesA plan for more, and more detailed, reviews.
- Date
- [date]
- Live URL
- [publication.com/article]
- Your page
- [/your-page/]
- Anchor
- [descriptive anchor]
- Attributes
- follow
- Type
- ● Earned
How big is your footprint?
Tick what's true for your brand today. Each engine leans on different sources, so the same footprint scores differently in each one.
Footprint · All engines
0/100
ChatGPT
0
Perplexity
0
Google AI
0
Biggest gaps for All engines
- 1You appear in “best [category] software” round-ups
- 2Genuine mentions in relevant Reddit threads
- 3Recent, detailed reviews on G2 or Capterra
Weights follow public citation studies by Profound and Semrush. Citation shares shift month to month, so treat this as direction, not a measurement.
03 / What's included
Earned.Never bought.
Everything we do would hold up if Google, or your customers, looked closely.
- 01Link buildingLinks from relevant, authoritative sites, earned with useful content.
- 02Digital PRData-led stories that journalists want to cover.
- 03Brand mentionsBeing named on the sources AI engines cite in your market.
- 04Comparison listsEarned places in 'best of' and comparison articles.
- 05Community presenceHelpful, honest participation where your buyers talk.
- 06Entity buildingConsistent facts about your brand across profiles and directories.
- 07Unlinked mentionsTurning existing mentions of your brand into links.
- 08Review strategyMore, and more detailed, reviews on the platforms that count.
- 09Placement reportingEvery link and mention reported with its live URL.
04 / How it works
Five steps.Every month.
Authority builds over months, so we report progress every month from the start.
- 01 · [Weeks 1–2]Gap analysisWhere competitors are mentioned and linked, and you aren't.
- 02 · [Week 2]Campaign planTargets, angles and assets, agreed with you.
- 03 · [Ongoing]AssetsData stories, expert comments and guides worth citing.
- 04 · [Ongoing]OutreachPersonal, relevant pitches. No mass emails.
- 05 · [Monthly]ReportEvery placement, plus share of voice against competitors.
05 / What you'll receive
What you get.
- 01Gap analysisWhere competitors earn links and mentions, and how to close the gap.
- 02Campaign planAngles, targets and assets for the next quarter.
- 03Placement reportEvery link and mention with its live URL, every month.
- 04Share-of-voice trackingHow often you are mentioned compared with competitors, in search and AI.
- 05PR assetsData studies and expert pieces you own and can reuse.
Want this for your brand?
Start with the free audit: how AI engines describe you and three competitors, in [48 hours].
06 / Results
What campaignshave earned.
[X]
Links earned from relevant sites in [period]
[X% → Y%]
Share of voice in AI answers against the top competitor
[X]
Press mentions in [period]
[A real client quote about working with us on their authority.]
07 / Is it right for you?
A good fit.
Or not.
A good fit if…
- Your site and content are strong, but authority is low.
- Competitors dominate lists, reviews and press.
- You have data or expertise worth a story.
- You want links that would survive a close look.
Not the right fit if…
- You want hundreds of links fast.
- You want paid or network links.
- Your content isn't ready yet. AI-SEO Content →
Do you buy links?
No. Buying links that pass ranking credit breaks Google's spam policies and puts your site at risk. Every link we report is earned, and anything sponsored is labelled.
How many links will we get each month?
We don't sell links by the number. Relevance and quality matter more than volume. Your plan sets realistic targets, and you see every placement.
What makes a link good?
A relevant site with real readers, an editorial reason to link, and a page that makes sense for your audience.
How long until we see results?
Authority builds over time. Most clients see movement in [3–6 months]; some PR wins land sooner.
What is GEO branding?
Making sure AI engines know who you are and talk about you: consistent facts, mentions on trusted sources, and links that prove your authority.
Do you guarantee placements?
No. Editors decide what they publish. We guarantee the work: the pitches, the assets and honest reporting.
Back to the start
01 / Diagnose · MeasureAI-SEO & GEO Audits